Dragonair makes life easier with Dragonair Emporium, a
magazine that allows passengers to shop with ease from the
comfort of their seat. Published on a quarterly basis,
Dragonair Emporium brings the very best of duty free on offer to
today's savvy traveller.
It is a visually appealing magazine designed to seduce the
time-pressured business traveller with a wide selection of this
season's products including beauty and fragrance, jewellery
and watches, gifts, liquors and more.
Dragonair Emporium is an ideal venue to get your brand in
front of millions of business passengers.
| Frequency: | Quarterly |
| Readership: | 1,620,000 |
| Print Run: | 109,000 |
| Distribution: | Inside seat pockets on Dragonair flights |
RATES
| Advertising Rates (USD) | Frequency Discount | ||||
| Insertions | 1 | 2 | 4 | ||
| Pages | |||||
| Full Page - Run of Page | 11,000 | 10,725 | 10,450 | ||
| Double Page Spread | 21,725 | 21,182 | 20,639 | ||
| Prime Positions | |||||
| Inside Front Cover Spread | 25,630 | ||||
| Outside Back Cover | 14,300 | ||||
| Inside Back Cover | 12,650 | ||||
| Fixed position premium (% on rate card) | 10% | ||||
AD SPECS
| Main Section |
Bleed (hxw) mm |
Trim (hxw) mm |
Type (hxw) mm |
| Double Page Spread |
283 x 420 |
273 x 410 |
234 x 382 |
| Full Page |
283 x 215 |
273 x 205 |
234 x 176 |
MATERIAL DEADLINES
| Issue |
On Sale |
Booking |
Material |
Cancellation |
| Jan 2008 |
01 Jan 2008 |
02 Nov 2007 |
14 Nov 2007 |
29 Oct 2007 |
| Apr 2008 |
01 April 2008 |
01 Feb 2008 |
13 Feb 2008 |
28 Jan 2008 |
| Jul 2008 |
01 July 2008 |
02 May 2008 |
14 May 2008 |
28 Apr 2008 |
| Oct 2008 |
01 Oct 2008 |
08 Aug 2008 |
20 Aug 2008 |
04 Aug 2008 |
