Media Kit Display - ACP Magazines

NW

Profile

Source: Roy Morgan Research, Jul'09-Jun'10

Note: Profile figures for the Full-Time Worker section are as a % of the number full-time working male readers; not the total number of readers of the magazine

Readership

000's Magazine Population %
All People
Men 59 18.1% 49.3
Women 267 81.9% 50.7

Women

	000's	Magazine	Population %
Age
14-17	15	5.5%	6.1
18-24	66	24.8%	11.5
25-34	95	35.4%	17.0
35-49	63	23.7%	25.9
50+	28	10.6%	39.5
Socio-Economic
AB	52	19.3%	17.8
C	72	26.8%	20.6
D	65	24.4%	19.4
E	42	15.6%	19.7
FG	37	13.9%	22.5
Work Status
Full-Time	113	42.4%	27.0
Part-Time	74	27.8%	26.1
Not Employed	80	29.8%	46.8

Women Full Time Workers

	000's	Magazine	Population %
Personal Occupation
Professional/Manager	49	18.2%	12.4
White Collar Workers	42	15.6%	9.8
Skilled Workers	7	2.5%	0.8
Semi/Unskilled	16	6.0%	3.8
Personal Income
Under $20,000	3	1.0%	1.2
$20,000-$29,999	8	3.0%	2.4
$30,000-$39,999	21	7.8%	4.5
$40,000-$49,999	24	9.1%	4.8
$50,000-$59,999	14	5.4%	4.0
$60,000 +	43	16.2%	10.4